Fist-Pumping to the Sound of Static…

Hi there,

Love your job?

Most people, when asked that question, hesitate before answering.

They’re grateful to have an income… Some are happy to have a daily routine… The money’s not great buy it keeps the mortgage or rent paid and gas in the tank… They don’t want to jinx that….

Sure, some people blurt out, “I hate my job!” And some describe it as if it were a dearly beloved person.

But 70 percent of U.S. employees are somewhere in between—disengaged, unsatisfied and un-enthusiastic about their jobs. (This is according to a recent Gallup poll.)

Have you ever driven in your car far from the city and suburbs? You turn on your radio and all you get is that sort of fuzzy hissing sound? It’s static.

How long can you listen to it? Not very long, I’m going to guess.

Why? There’s no change. It’s boring. You can’t sing along with it, can’t pump your fist…so you turn off the radio.

When you have a job that you don’t love, it’s also like static. You show up every day. Go through the motions. Collect your pay at the end of the week. Pay your bills. Come Monday, you’re back at work, going through the motions. It’s boring. There’s no change. It’s static.

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You can’t turn it off like a radio so, as the Gallup poll showed, you turn yourself off. You disengage.

You’d rather be somewhere else, doing something interesting. Being with people you like to be with. Not working if you don’t want to, right? But you have to have money, too. (Better yet, a lot more money than you’re making right now.)

At the IM (Internet Marketing) Freedom Workshop, you will find out about a proven system that tens of thousands of people are using to make more money in a month—part-time—than most people make in a year.

And it won’t cost you anything to find out about this system.

The IM Freedom Workshop is a FREE, two-hour live event in your local area. At IM Freedom, you will discover how people just like you profit from the Internet—working just a few hours a day, making commissions of $1,250, $3,300, $5,500, and more.

They achieve financial freedom and time freedom. They can work from anywhere they want.

Life becomes anything but static.

Register now. These events usually fill up quick. Then we will have to close registration. It could be quite some time before we come back to the area. So if you are in the Tampa area register now for May 9th. Sessions are at 12:30p and 6:00p. For a complete list of events please Click Here.

So, register now. Plan on being there and finding out how to work less, make more, and have a static-free life.

6 Solutions for Improving Your Mobile Marketing Campaign

How’s your mobile marketing working out for you? If you don’t have a campaign for mobile devices that’s separate from your standard marketing campaign, you could be missing out on a large segment of consumers. About 52% of internet traffic comes from mobile devices.

While you can use your regular marketing strategies to target people on all devices, there are a few extra steps to take that can help increase your reach to the mobile market. The following solutions will help improve your mobile marketing campaign.

Ensure Mobile Compatibility on All Devices

Before you launch a mobile marketing campaign, you need to ensure that visitors will be able to navigate your website. Test the compatibility of your website on all major mobile devices.

Not only should ensure that your web pages display correctly on mobile devices, you need to ensure that forms, payment systems, and other interactive elements work properly.

You can use Google Chrome or Firefox to test compatibility. Though, this isn’t always 100% accurate. The best way to test compatibility is to use the real device.

Obviously, you won’t own all major mobile devices. But, you can test the devices that you have or ask friends and family to test your site on their phones or tablets.

You may find that there are elements that don’t work correctly on mobile devices. Remove these elements or hide them on mobile devices. You want to provide mobile visitors with a clean, easy to navigate website.

Use Paid Social Media Advertising

If you thought that people spend a lot of time on social media sites through their desktop or laptop, the numbers are greater on mobile devices. Most mobile users stick to their favorite sites and rarely venture to unknown sites.

To target these users, you’ll have to market to them on their favorite sites. This means using paid social media advertising. You can use paid Facebook ads and promoted tweets on Twitter. These ad campaigns should strictly be set for mobile devices.

Develop a Mobile Application

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Creating a mobile application is an effective way to reach mobile users. Think of ideas for a mobile app that either enhances the use of your products or services or that can streamline your customer interactions.

If you can’t think of any ideas, then consider creating a mobile app version of the blog section of your website. Make sure that the app automatically updates when new content gets added.

Use QR Codes in Your Print Advertising

If you have flyers, postcards, pamphlets, or other physical, print advertising, add a QR code. These square images can be scanned by almost any mobile device that has a camera and internet access.

After scanning the code, the user is automatically directed to a URL. Essentially, these are links that can be scanned and they’re free to generate.

Create Rewards or Discounts for Mobile Customers

Including special promotional offers for mobile users can help drive sales. This could be connected to the use of your mobile app. Require users to download the app before they receive their coupon.

Keep Things Simple and Direct

People on mobile devices don’t have time to mess around. You want to keep your marketing and content simple and direct. Don’t hesitate to include a call to action or shorten your content.

Whenever you write sales copy for a mobile campaign, remember that less is more. Remind yourself to hurry up and get to the point.

Mobile marketing is becoming a crucial part of modern online marketing. Don’t forget these suggestions. If you’d like access to even more powerful marketing tips, along with a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

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Effective Press Release in 4 Steps

Press releases provide an additional solution for building backlinks, increasing online exposure, and gaining web traffic.

Though, if your press release doesn’t deliver the right message, it won’t be effective. A press release isn’t the same as a blog post or sales page. You need to pay attention to a few important details.

Here’s some advice on how to write a killer press release in just 4 steps.

Choose the right topic for your press release

You need to choose the topic before you start writing. The topic needs to have a newsworthy angle. This means that the topic should be relevant and current.

Examples of common press release topics include:

    • New store opening
    • New business launch
    • New product or software release
    • Major update or development
    • Always ask yourself if the topic is something that you’d read about in a newspaper or in a blog. Searching for press releases will provide examples to give you a better sense of common topics and writing style.

Introduce the newsworthy information

Write two to three paragraphs discussing the topic of your press release. Don’t worry about an introduction. Just jump right in and start writing about the details of the news release.

Remember to write in the third-person (he, she, her, him, they, and them).

These paragraphs are the main body of your press release. This discusses the newsworthy topic in a straightforward manner.

Don’t use any hype. Stick to the facts.

You need to address the following details with your press release:

    • Who will be interested in this topic or who is it about?

 

    • What is the subject of the press release?

 

    • Where can people find more information?

 

    • When will this event or product release occur?

 

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    • How does this benefit the reader?

 

Answering these questions will help you stay on track. You have limited space.

The press release will typically be between 300 and 700 words. This doesn’t provide an endless word count to go into great detail.

Write the Introduction and Conclusion

After you’ve written the main body of the press release, you can write the introduction and conclusion. The intro paragraph should summarize the body in several lines. It introduces the topic and your business or personal brand.

The conclusion offers a short bio for your business or brand. You can discuss your area of expertise and provide some background information.

At the end of the conclusion, you’ll typically have a spot to provide contact information, such as your email address, web URL, and phone number.

Create an attention-grabbing headline

The headline should be the last thing that you write. You’ve already written the body of your press release, so you already know the exact message or story that you’re promoting.

Summarise the main message of your press release in a single sentence. Press release headlines are often longer than a typical blog headline. Make sure that it fully explains the topic.

You may also have the option to include a sub-headline. The sub-headline should provide further information about the topic of your press release.

It’s an extension of the headline. Don’t repeat what you’ve already stated in the headline.

Before submitting your press release for publication, make sure that you check it for spelling and grammar errors.

You should proof read it by reading each line aloud. This is the best way to catch errors and also to find ways to improve your content.

Writing an effective press release isn’t difficult. Take it one step at a time. If you’d like more internet marketing tips and suggestions, and a method for generating conversion-ready internet traffic, click here to learn about my done-for-you system.