Fist-Pumping to the Sound of Static…

Hi there,

Love your job?

Most people, when asked that question, hesitate before answering.

They’re grateful to have an income… Some are happy to have a daily routine… The money’s not great buy it keeps the mortgage or rent paid and gas in the tank… They don’t want to jinx that….

Sure, some people blurt out, “I hate my job!” And some describe it as if it were a dearly beloved person.

But 70 percent of U.S. employees are somewhere in between—disengaged, unsatisfied and un-enthusiastic about their jobs. (This is according to a recent Gallup poll.)

Have you ever driven in your car far from the city and suburbs? You turn on your radio and all you get is that sort of fuzzy hissing sound? It’s static.

How long can you listen to it? Not very long, I’m going to guess.

Why? There’s no change. It’s boring. You can’t sing along with it, can’t pump your fist…so you turn off the radio.

When you have a job that you don’t love, it’s also like static. You show up every day. Go through the motions. Collect your pay at the end of the week. Pay your bills. Come Monday, you’re back at work, going through the motions. It’s boring. There’s no change. It’s static.


You can’t turn it off like a radio so, as the Gallup poll showed, you turn yourself off. You disengage.

You’d rather be somewhere else, doing something interesting. Being with people you like to be with. Not working if you don’t want to, right? But you have to have money, too. (Better yet, a lot more money than you’re making right now.)

At the IM (Internet Marketing) Freedom Workshop, you will find out about a proven system that tens of thousands of people are using to make more money in a month—part-time—than most people make in a year.

And it won’t cost you anything to find out about this system.

The IM Freedom Workshop is a FREE, two-hour live event in your local area. At IM Freedom, you will discover how people just like you profit from the Internet—working just a few hours a day, making commissions of $1,250, $3,300, $5,500, and more.

They achieve financial freedom and time freedom. They can work from anywhere they want.

Life becomes anything but static.

Register now. These events usually fill up quick. Then we will have to close registration. It could be quite some time before we come back to the area. So if you are in the Tampa area register now for May 9th. Sessions are at 12:30p and 6:00p. For a complete list of events please Click Here.

So, register now. Plan on being there and finding out how to work less, make more, and have a static-free life.

How to Create a Complete List Building Funnel

Extra right here:

A video tutorial on how you can create all of the pages wanted for the right lead era funnel.

Simply the opt-in web page (or squeeze web page) by itself does not do the trick – there are a number of extra pages wanted to make the opt-in expertise nearly as good as potential on your new mailing listing subscribers.


6 Solutions for Improving Your Mobile Marketing Campaign

How’s your mobile marketing working out for you? If you don’t have a campaign for mobile devices that’s separate from your standard marketing campaign, you could be missing out on a large segment of consumers. About 52% of internet traffic comes from mobile devices.

While you can use your regular marketing strategies to target people on all devices, there are a few extra steps to take that can help increase your reach to the mobile market. The following solutions will help improve your mobile marketing campaign.

Ensure Mobile Compatibility on All Devices

Before you launch a mobile marketing campaign, you need to ensure that visitors will be able to navigate your website. Test the compatibility of your website on all major mobile devices.

Not only should ensure that your web pages display correctly on mobile devices, you need to ensure that forms, payment systems, and other interactive elements work properly.

You can use Google Chrome or Firefox to test compatibility. Though, this isn’t always 100% accurate. The best way to test compatibility is to use the real device.

Obviously, you won’t own all major mobile devices. But, you can test the devices that you have or ask friends and family to test your site on their phones or tablets.

You may find that there are elements that don’t work correctly on mobile devices. Remove these elements or hide them on mobile devices. You want to provide mobile visitors with a clean, easy to navigate website.

Use Paid Social Media Advertising

If you thought that people spend a lot of time on social media sites through their desktop or laptop, the numbers are greater on mobile devices. Most mobile users stick to their favorite sites and rarely venture to unknown sites.

To target these users, you’ll have to market to them on their favorite sites. This means using paid social media advertising. You can use paid Facebook ads and promoted tweets on Twitter. These ad campaigns should strictly be set for mobile devices.

Develop a Mobile Application


Creating a mobile application is an effective way to reach mobile users. Think of ideas for a mobile app that either enhances the use of your products or services or that can streamline your customer interactions.

If you can’t think of any ideas, then consider creating a mobile app version of the blog section of your website. Make sure that the app automatically updates when new content gets added.

Use QR Codes in Your Print Advertising

If you have flyers, postcards, pamphlets, or other physical, print advertising, add a QR code. These square images can be scanned by almost any mobile device that has a camera and internet access.

After scanning the code, the user is automatically directed to a URL. Essentially, these are links that can be scanned and they’re free to generate.

Create Rewards or Discounts for Mobile Customers

Including special promotional offers for mobile users can help drive sales. This could be connected to the use of your mobile app. Require users to download the app before they receive their coupon.

Keep Things Simple and Direct

People on mobile devices don’t have time to mess around. You want to keep your marketing and content simple and direct. Don’t hesitate to include a call to action or shorten your content.

Whenever you write sales copy for a mobile campaign, remember that less is more. Remind yourself to hurry up and get to the point.

Mobile marketing is becoming a crucial part of modern online marketing. Don’t forget these suggestions. If you’d like access to even more powerful marketing tips, along with a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

The New York Times Plays ‘Truth AND Dare’ with Google and Facebook


On Monday, I joined about 1,500 media consumers – some who had flown in from Los Angeles – on the Digital Content material NewFronts occasion held by The New York Occasions. Now, I used to be anticipating some executives to speak about video as a result of the NewFronts have historically targeted on video. However the occasion kicked off in The Occasions Middle with a stay, customized rendition of “The Daily” podcast, that includes host Michael Barbaro, the host and managing editor, who interviewed White Home correspondent Maggie Haberman and Lisa Tobin, government producer of audio. Now, podcasts are digital content, too, however these individuals are journalists. So, I scribbled in my pocket book, “Toto, I’ve a sense we’re not in Kansas anymore.” Then, The Occasions proceeded to function numerous different Occasions journalists over the subsequent two hours, together with:

  • Promoting reporter Sapna Maheshwari, who spoke about model security and its impact on media and promoting.
  • Investigative journalist Matt Apuzzo, who talked about his work on Russia’s involvement within the U.S. presidential election.
  • Photojournalists Meridith Kohut, Daniel Berehulak, and Bryan Denton, who mentioned the facility and strategy of images in storytelling with worldwide photograph editor David Furst.
  • Marc Lavallee, government director of Story, who seemed on the intersection of know-how and storytelling.

In different phrases, The Occasions didn’t give a collection of shows about their digital content technique. As an alternative, the media firm showcased its content creators – who’re nonetheless referred to as journalists – and allow them to inform their tales concerning the some ways they work to seek out the “fact” – from the entrance strains of the warfare on terror, to the inside workings of investigating the world’s strongest governments. The Occasions is hoping that model entrepreneurs will “dare” to face with that experience, authoritativeness, and trustworthiness when they consider the perfect methods to inform their very own tales in a “model protected” setting.

NYT: A Model Protected Setting

So, you possibly can say that The Grey Woman has invented a brand new recreation referred to as Fact + Dare, (that’s Fact and Dare, not Fact or Dare). This recreation not solely defines how The New York Occasions covers the world, it additionally captures the media firm’s strategy to creating truthful and daring promoting experiences. Oh, and in case you’re marvel why I’m writing about this for Tubular Insights, the shows by The Occasions on Monday did embrace new video packages that may quickly be launched, on the subjects of synthetic intelligence, motherhood, and the 2018 Winter Olympics, amongst others. However, they have been simply a part of the huge Occasions ecosystem—from audio to AR, Snapchat to service journalism.

However, there’s one more reason why I’m writing about Monday’s shows by The Occasions to 1,500 media consumers. As Lauren Johnson of Adweek famous, “In the event you thought The New York Occasions’ advert marketing campaign that includes the tagline, “Fact. It’s extra necessary than ever,” has been all about defending itself towards President Trump’s ‘pretend information’ assaults, assume once more. Fb and Google are additionally within the Occasions’ crosshairs.”

As a matter of reality, Mark Thompson, the CEO of The New York Occasions Firm, advised the gang at The Occasions Middle, “We consider that we’ve obtained a really credible story, not simply concerning the significance of journalism, however about why journalism is a relationship with individuals. And for those who can crack the code on that relationship, interact them, encourage them to pay, we will supply an surroundings and an engaged viewers, which could be very totally different from random bits of stories on Fb, social media or Google. It’s safer for manufacturers.” In essence, Thompson was saying, “Once they go low, we go excessive.”

Now, there’s some proof that a number of huge manufacturers are responding to this message that high quality trumps amount. Throughout her presentation, Maheshwari talked about her story in late March that was entitled, “Chase Had Ads on 40,000 Sites. Then on Just 5,000. Same Results.” In it, she wrote,

“As of some weeks in the past, ads for JPMorgan Chase have been showing on about 400,000 web sites a month. It’s the kind of eye-popping quantity that has turn out to be the norm lately for giant corporations that use automated instruments to succeed in shoppers on-line.

“Now, as increasingly more manufacturers discover their advertisements popping up subsequent to poisonous content like pretend information websites or offensive YouTube movies, JPMorgan has restricted its show advertisements to about 5,000 web sites it has preapproved, stated Kristin Lemkau, the financial institution’s chief marketing officer. Surprisingly, the corporate is seeing little change in the price of impressions or the visibility of its advertisements on the web, she stated.”

The Metrics That Matter

Okay, longtime readers of Tubular Insights know that I feel impressions and visibility are meaningless metrics. In the event you’re a brand new reader, then ask your self (or your company), “What number of impressions do we have to improve the metrics that matter, like model consciousness, advert recall, consideration, favorability, buy intent, and model curiosity?” Or, “How a lot visibility do we’d like for our marketing campaign to have an effect on shopper perceptions and behaviors?”

  • Do individuals recall watching my video advert?
  • Are my goal shoppers extra conscious of my model after viewing my video advert?
  • Did my video advert transfer individuals to think about my model or product?
  • Are shoppers extra favorably aligned with my model’s message/id after viewing my advert?
  • Are shoppers intending to buy my product after seeing my advert?
  • Are individuals extra serious about my model/product? Did my advert improve natural search exercise for my model/product?

Heck, Google’s Model Carry answer measures all the above. And Fb’s model raise research measure advert recall, model consciousness and message affiliation. And these are among the many metrics that matter. However, if the CMO at JPMorgan Chase thinks she’s getting the identical outcomes by promoting on 5,000 websites that she as soon as obtained by promoting on 40,000 websites, then heaven assist the poor content creators or small media corporations that aren’t on that record of 5,000 websites.

However, Maheshwari additionally talked concerning the inconvenient fact that Alphabet, Google’s father or mother firm, and Fb each have a lot bigger market caps than The New York Occasions Firm. So, she acknowledged that the elephant within the room is the massive amount of individuals that the majority advertisers need to attain.

A day after Maheshwari spoke, the newest version of Zenith’s Prime Thirty International Media House owners revealed that Google and Fb had captured 64% of all the expansion in international promoting spending between 2012 and 2016. Zenith discovered that Google (underneath its holding firm Alphabet) is the most important media proprietor on the planet, attracting $79.four billion in advert income in 2016, 3 times greater than the second-largest – Fb – which attracted $26.9 billion. The most important conventional media proprietor was Comcast, which took third place in Zenith’s rating, with $12.9 billion in advert income.

So, it’s usually a sensible concept to zig when everybody else is zagging, however The New York Occasions could also be pushing a rock up the hill by emphasizing the standard of its digital content over the amount of folks that manufacturers and the media consumers at their businesses cannot solely attain, but in addition can interact.

Now, I ought to disclose that I’ve a digital subscription to The New York Occasions. I like their journalists on the bottom. And I worth their tales grounded in details. So, I’m rooting for them to achieve success. However, I additionally need to acknowledge that The Grey Woman hasn’t embraced the digital video marketing enterprise as strongly as I feel she must. YouTube will get it. Fb will get it. Heck, even Twitter will get it. I sincerely hope that the journalists and executives at The Occasions ultimately get it within the close to future. See, I can study to play Fact + Dare, too.

Get Your #NewFronts2017 Tear Sheets In the present day

In case you are at NewFronts, or simply need our unique insights into the publishers attending, then obtain our unique Tubular Tear Sheets: NewFronts 2017 Version by filling within the type under. See you there!


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Are You Ready to Take Your Business to the Next Level?


Whereas some entrepreneurs have objectives and aspirations of constructing and sustaining a profitable native enterprise, some goals taking their enterprise throughout the globe. The web world is making it even simpler to faucet markets past the origin nation of companies. Increasing your business beyond boundaries of countries requires a basic understanding of various variations in the best way during which companies are run domestically vs. internationally. Gaining information on these essential variations will inadvertently inform you if your small business is prepared.

Are You Actually Able to Increase?

In case you thought that each one it took was beginning an area retailer or workplace in a brand new nation and promoting that you’ve arrived, you’re in for a impolite awakening. Rising your enterprise globally is definitely potential, however you’ll want to know the dynamics of promoting and marketing abroad. Under are some elements to think about and inquiries to ask your self to find out if your corporation is able to go international.

Obtained Assets for Native Staff & Worldwide Distributors?

Keep in mind when your largest juggling act was determining methods to stability life and work as an entrepreneur? Properly, now you must handle operating your home enterprise whereas additionally managing a “startup” overseas. When you’re going to maintain your progress abroad, you’re possible going to wish to depend on distant staff and distributors.

Do you’ve got a hiring system in place for using employees abroad or remotely? Are you outfitted with enough HR software program that may let you monitor your staff from all places? Do you could have the monetary assets, comparable to native cost gateways and international money transfer choices, for funds to distributors and employees? Every nation has its personal guidelines relating to dealing with money and in addition about foreign exchange remittances. For example, India has limits on how a foreign exchange can be sent abroad. Study the principles earlier than venturing into a brand new nation that you’re venturing.

Acquired Clients within the New Nation?

Whereas your services or products could be well-liked in your hometown, this doesn’t imply that it’ll do as nicely overseas. Earlier than deciding to broaden your corporation, you want to discover out if there’s a marketplace for your small business. In different phrases, make positive that your clients exist.

Do You Have a Logistics Technique?

Should you’re promoting merchandise, having a logistics technique is a should. To be able to interact in profitable buying and selling, you’ll have to make positive that you’ve clearly and successfully established a technique for imports and exports. There are logistics companions that you would be able to work with that has expertise in your market. They will help you in creating a technique and that you simply’re able to deal with the calls for of worldwide enterprise.


Have You Researched Native Tradition?

Earlier than you arrange store abroad, it’s in all probability a good suggestion to familiarize your self with their tradition. The tradition inside a rustic is essential whenever you’re making an attempt to do enterprise and probably rent staff. Chances are you’ll have to customise your merchandise to match the tastes of the purchasers within the space. Chances are you’ll want to change your employment practices to coincide with laws and cultural beliefs inside the nation. Failure to analysis the tradition offend some inflicting what you are promoting to tank quicker than it was setup.

These are just some of the elements you’ll have to think about when deciding to take your enterprise international. There are a number of issues totally different about conducting enterprise within the US verses different nations, and being ready for that’s the key to being profitable. Be sure that you understand how to rent the fitting individuals, that you’ve the assets that you must deal with your clients, staff, and distributors, and extra importantly that you simply’re in compliance with worldwide commerce legal guidelines. When you’ve achieved this, you’re properly in your option to creating a world success.


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Good and Bad Backlinking Techniques

On-page SEO are techniques you can use to improve your chances of having your site ranked at or near the top of searches. Examples include using the best keywords, saturating your text with the optimal number of these keywords, and placing those keywords in the locations search engines like best.

Other examples of effective on-page SEO include:

• Including your keyword is in the page’s title

• Making sure your site has great meta tags, which are the description tags that appear in search engine result pages. Be sure to use to mark the beginning and end of your meta tags. Plus, make sure they are limited to 160 characters in length, including spaces.

• Including your keywords in your header tags (also known as H1 tags). These are the headlines that at the top of your article and within your web content.

• Including your keywords in ALT image text. These are the descriptions added to an image that are displayed when a user places the mouse cursor over the image.

• Making sure your content includes internal links. These are links that connect to your other blogs or other parts of your website.

Off-Page SEO

Off-page SEO is just as important as on-Page SEO. One of the best off-page SEO techniques is backlinking, or link building. The more links your site includes to other sites – especially sites search engines considered “authoritative” – the higher your site will be ranked by search engines.

The biggest benefit of backlinks is that they cause search engines to give your site higher rankings on search pages. If your site is in the Number One spot on the first page of a search for your niche, you are practically guaranteed to be clicked on by thousands, if not millions, of people every day. And if only a tiny percentage of those visitors actually buy something on your site, you can make a lot of money.

But if you end up anywhere except the top half of the first Search Engine Results Page (SERP) for your product niche, you aren’t going to make very many sales. At that point, it’s time to improve your SEO by creating more backlinks.


Good Backlinks vs Bad Backlinks

The best backlinks link to authoritative sites. These are sites that most people would visit if they were looking for specific information. Examples include Wikipedia,, Wikimedia Commons, and others.

For example, assume your website offers automobiles for sale and you have included two backlinks on your web page: One links to Motor Trend magazine’s website, which says your site is a great place to buy cars. The second is to a food blog where there is a recipe you liked.
In this case, the first backlink would be substantially increase the value of your web page in the eyes of the search engines. The second wouldn’t help it very much, although if it had the proper keywords it might help your rankings a little bit.

Types of Backlinks

There also are three types of backlinks, each of which has different value by search engines:

• One-Way Links – These are links from one or more pages of another website to yours, without your linking back to that site.

• Reciprocal Links – These links connect to another site, and the other site links back to your page. Another term for this is link swapping.

• Three-Way Links – This is when you link to a website, but instead of linking directly back to my site, the person running that site links back to your site from another site.

The type of links search engines are one-way links because there is no reciprocity. Search engines also like three-way links because they look the same as one-way links.
Most links will add value to your web page for search engines, but stay away from getting backlinks from unsavory sources, such as gambling or pornographic sites. These will harm your site’s reputation among the big search engines.

To learn more techniques like these for improving the profitability of your business, check out our lead generation system for internet marketers by clicking on this link now.

How to Find & Retain Better Clients as a Freelancer?


Buying new enterprise and clients is a problem for all engaged in companies, together with particular person freelancers working as solopreneurs. For those who work as a freelancer or handle your personal on-line enterprise, discovering new shoppers is almost definitely to be your duty (until you might have a gross sales workforce).

Sales tactics are very troublesome to grasp, and nice clients will not be a simple catch. Nevertheless, with the proper technique, you possibly can keep away from losing time and safe shoppers who will proceed offering your new enterprise for years. You actually can’t anticipate greater than having a bevy of loyal, repeat shoppers who stick with you.

Listed here are a number of the greatest methods to seek out and retain new shoppers for your enterprise.

Concentrate on Your Service High quality

Do you’ve one thing distinctive to supply as a contract skilled that no different individual can supply? Fairly probably that you’re providing similar work with comparable expertise and proficiency. You don’t do your job any higher than your greatest rivals. In reality, there will probably be lots of people who can do what you do, typically even higher than you.

That’s why service expertise and shopper satisfaction needs to be an enormous precedence. With sensible communication, you’ll be able to make your shopper really feel like a king and win his/her belief.

Service high quality is the primary differentiator between service suppliers who principally do the identical work with out a lot distinction on the standard facet. Any good home contractor goes to be like all different good ones, besides that some may be good at dealing with buyer queries and grievances.

In case you are working for distant shoppers, this may entail responding to emails at night time. Taking calls out of your shoppers frightened about any concern at lifeless of night time utilizing any of the voice messengers similar to Skype, Google Hangouts, and so forth.

Keep obtainable on your shopper always, extra so when you’re providing providers which might be important to the enterprise of your shopper. As an example, an internet site outage can occur anytime and as an internet developer, you need to be ready to deal with such emergencies. In case you reply shortly, the shopper will pay attention to the benefit of staying with you. All the time be obtainable even when touring or on trip, until you’ve got a back-up workforce to deal with emergencies. Reply inside minutes and you will see extra new assignments given to you.

Most people/companies who outsource duties wrestle to seek out the correct service suppliers. So, most of them maintain making an attempt totally different service suppliers and freelancers of their quest for the fitting freelancer who meets their expectations. Discovering a  dependable freelancer with the correct  talent units to ship the most effective outcomes with fast response time is sort of a jackpot for patrons. In the event you ship greater than what is predicted of you and are all the time obtainable to type out any situation that come up, you’ve already taken an enormous lead over your sloppy rivals.

Don’t overlook to speak in a fashion that instills belief and confidence in you. Being well mannered and courteous in the direction of your shoppers may look like a no brainer, however you may be stunned to know that many freelancers typically shoot mails and messages that hurt their picture, steadily, if not instantly.

Ship Earlier than the Deadline

Aside from being good at communication expertise, it’s necessary that your shoppers and clients discover you as a reliable service supplier who they will rely on once they actually need one thing carried out. Being fast to reply shouldn’t be sufficient; you additionally have to ship on time. In the event you promise a shopper that the undertaking can be carried out by a specific date, flip it in earlier than the promised deadline.


Put your self within the boots of your shoppers. What can be their response in the event that they discover out that the work is just not being accomplished on time? Fairly probably, they will blame the freelancer for a sloppy work and lack of professionalism. All the time watch out once you promise a turn-around time. Maintain room for sudden delays or obstacles. It’s higher to simply accept a turn-around time of 15 days and ship on the 14th day, quite than accepting a deadline of seven days and delivering on the 10th day.

Your clients are relying on you for the duty to be carried out. They could have deliberate different issues based mostly in your promised turn-around time. A few of your shoppers may need agreed to a deadline for his or her clients based mostly in your supply deadline. The world of your shoppers will depend on you. Whenever you miss your deadlines, the result’s a chaos on your buyer.

Don’t make your shoppers annoyed with missed deadlines. No excuse can repair the injury to your picture and adversely have an effect on your reliability. Handle your time and make positive that you simply end the assigned work nicely inside the stipulated time. All the time preserving your deadlines and delivering on time will assist you stand out from the gang of freelancers.

Maintain Enhancing Your Freelancing Expertise

Freelancing is troublesome in case you don’t have one of the best talent set. With fixed developments in all fields, it’s essential to hold your self up-to-date with the newest to be able to supply your shoppers one of the best providers. Continue learning concerning the newest developments and purchase new expertise / methods to retain the sting.

All sectors and industries are continually evolving. In case you don’t sustain with the speedy strides of improvement by continuously buying the newest information and methods in your space of work, you’ll lose worth as a service supplier. Your present shoppers will ultimately study that you simply not retain the sting and you’ll be changed by somebody extra relvant.

Scout for Higher Freelancing Alternatives

As a freelancer, you won’t all the time discover the suitable shoppers who’re good paymasters and worth your service extremely. Whether or not or not you’re caught with dangerous shoppers, all the time be lively out there in order that good shoppers can discover you extra simply.

How you can discover new and higher shoppers? It may be a troublesome activity, however you possibly can enhance your possibilities at touchdown new shoppers by showcasing your expertise on totally different platforms and boards. I personally don’t like freelancing websites for various reasons. Use social media to assist others uncover your previous work. You earlier work is the most important device that you’ve for touchdown new clients.

As an example, an internet developer can simply assist potential shoppers discover her via easy footer credit (resembling developed by Sensible Freelancer), showcase for up to date net design and social media references to your real-world work samples. A possible shopper may discover different web sites (together with competitor web sites) to seek out references of excellent net builders.

When you discover a new shopper, all the time ask for a better cost than what’s provided by your greatest pay-master. If the brand new shopper agrees, put her on prime of your precedence listing. Now, it’s time for reaching out to shoppers who don’t pay as a lot and ask for a increase. For those who can afford to take action, eliminate stingy shoppers who’re unwilling to pay you the fitting worth.


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What the hell was I thinking?”

Have you ever done something and afterward thought, “What the hell was I thinking?”

Of course, you have, and if you haven’t, there’s probably a scar on your body or chunk of money missing from your bank account that would tell you otherwise.

People are flawed, and we make mistakes every day, 7 days a week, 365 days a year.

What we don’t do though, is make the same mistake twice.

Yes, you’ve never made the same mistake twice. How can I tell?

Because, “A mistake repeated more than once is a decision.” – Paulo Coelho

As hard as it is to accept, if we make a mistake and don’t learn from it then there is no one to blame but ourselves.

Just look at the average person’s job for proof.

We choose a career with most of our experience coming from a classroom and not the actual job. Then when we find out we don’t like working at a desk where we are a cog in a wheel that is too big for us to even see what the point of our job is, we’re unhappy.


So, what do we do?

We use our experience to get a slightly different job and hope for the best, but just end up doing the same thing over and over again.

If you’re unsatisfied with your job and are ready to admit that you made a wrong decision, here’s your chance to make a good one.

MTTB is an online affiliate program that allows people to work from their own computers and earn thousands in sales commissions every week.

Sound too good to be true?

The guy who founded MTTB used the system to earn $51,373,000.

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5 Ways to Increase Paid Click Through Rates

An effect paid advertising campaign depends on your ability to get people to click on your ad. At the same time, you want to get the right people to click on your ad. You want visitors that are actually interested in what you’ve got to offer.

When pay-per-click (PPC) advertisements aren’t bringing in the sales leads that you expected, you don’t need to scrap your entire campaign. You just need to start tweaking your campaign to improve click through rates (CTR).

Here are 5 ways to increase paid click through rates.

Improve the Headline

The first place to start is with your headline. It’s the first thing that people see and it’s how you get them to click on your ad. This makes the headline the most important part of your PPC ad campaign.

The headline needs to be 25 characters or less. You have limited space. Use it wisely. Keep these tips in mind:

  • Use keyword phrases in your headline
  • Don’t use your business name in the headline
  • Solve a problem or ask a question

Include Keyword in Display URL

The focus keyword of your PPC ad should be used in your display URL. This is the visible URL that appears under your headline. You’re allowed to edit the display URL, even if it doesn’t match the destination URL.

You can include up to 35 characters in the display URL. This will include your domain name, along with space for your keyword. The ad will direct users to the URL that you specify in your

Don’t Include the Price in the Ad

When you include the price of a product or service in your headline or description, people are reminded that they’ll be spending money.

Instead of showing the price, you could display a discount or savings. For example, if you’ve got a product that regularly costs $50 and it’s on sale for $25, you could highlight the 50% off or the $25 discount.


Deliver a Specific Message

Before you go live with an ad, you should review it and ensure it delivers one specific message. Your ad can’t be ambiguous.

You should never try to promote more than one thing at a time. When a person views your ad, they should know exactly what they’re going to find when they click the link.

When you finish writing your ad, read it and ensure its direct and to the point. Don’t fill it with keywords. Write in a way that a person can easily understand.

Use Ad Extensions

Google introduced ad extensions several years ago, and they are available for free. They offer additional ways to entice people to click your ads. This includes site links. Site links allow you to include additional links in your ads.

Your ability to include extensions depend on your Ad Rank. The Ad Rank is determined based on the quality of your ad and your landing page.

In the end, improving your click through rate depends on a quality ad. You need to use a short headline that gets to the point quickly.

The body of the ad provides a line or two to elaborate on the message presented in the headline. You only have a few lines to make an impression and attract the right visitors.

As a final suggestion, you should take a look at what your competition is up to. View ads for relevant keywords and examine their landing pages.

Tweak your PPC campaign using these tips to boost click through rates. If you want more internet marketing suggestions, plus a way to generate conversion-ready prospects each month, click here to learn about my done-for-you system.

How to Grow a Targeted Follower Base on Instagram

Instagram is becoming increasingly popular. It’s a useful social media site for any entrepreneur that wants to remain updated with the latest marketing channels.

As with most social media platforms, the more followers that you’ve got the more effective your social media marketing will be. So, to begin increasing your Instagram followers, you need to focus on a target audience.

Here’s a set of simple tips to begin growing a targeted follower base on Instagram.

Start Liking Posts Related to Your Niche

The first way to begin increasing your follower base on Instagram is to start liking posts. Like posts that are related to your niche industry.

For example, if you sell products for internet marketing, you’d want to like posts related to internet marketing.

Liking other posts is a good way to gain attention, especially from industry leaders or people with more followers than you.

Instead of simply following an industry leader, you should go through and like 5 to 10 of their posts. Make sure that you leave a comment on at least one of these posts.

Respond Promptly and Leave Authentic Comments

Commenting is a good way to gain followers, retain followers, and increase engagement. You should respond to comments as soon as possible. You can set up email notifications so that you never miss out on these comments.

Also, don’t be afraid to comment on other people’s posts. As mentioned, this can be effective when you start liking other posts.

While these comments are useful, they need to be authentic. Don’t leave a generic comment as a response.

For example, if someone leaves you a compliment, don’t respond with, “thanks!”

Instead, you should come up with a real response. It only takes a few minutes, but can have a major effect on follower engagement and your overall online reputation.

Create Your Own Hashtags and Get People to Use Them


You can start building your own community on Instagram by creating your own hashtags. Though, you also need to get people to start using them.

For starters, you can create a hashtag related to your targeted audience or niche industry. Combining abbreviations and words is a good way to create original hashtags.

You can also search for hashtags. When you create an original hashtag, perform a search to ensure that it’s not already in use.

Find Out What Your Audience Wants

If you know what your target audience wants, it’s easier to create Instagram posts that they’ll enjoy. You can start by looking at who they follow.

Look for Instagram accounts for other businesses in your industry that are followed by your target audience. See what types of posts these people put out. Also, see what types of posts your audience tend to share and like.

Continue to Release New Posts Each Day

If you want to target a specific audience, you need to remain consistent with your posts. Continue to release new posts each day.

You should also pay attention to the time of the day that you receive the most engagement from your followers. You might find that your target audience is more active during a specific time of the day. Use this to your advantage and schedule your posts to be released at this time each day.

Use High-Quality Photos and Videos

Don’t forget to use high-quality photos and videos. If the photos that you use appear to be professionally-taken photos, you’ll be able to gain more followers.

People perceive the value and quality of your products or services based on what you put out there. If you use grainy photographs, people will assume that you don’t have a quality business, as you can’t afford quality photos.

Start making better use of your Instagram account by focusing on your target audience. If you’d like even more internet marketing tips and a system for getting conversion-ready prospects, then click here to learn about my done-for-you system.